The lethality of bird crap appears to grow with size – both of the bird and the poop. You definitely don’t want to have 4,500,000 pigeon craps on your smart car – it just wouldn’t be smart, would it? And 360,000 turkey craps or 45,000 emu craps would yield the same result, so what to do?
Well, here’s how this crap came about:
Clayton Hove, the creative director of ad agency KK Bold, commonly peppers his Twitter account with witty one liners. On June 17, he sent this:
Saw a bird had crapped on a Smart Car.
— Clayton Hove (@adtothebone) June 17, 2012
SmartCar USA saw the tweet and took it to a new level:
— Official smart USA (@smartcarusa) June 19, 2012